Speakers:

David McClune, Global Chief Marketing Officer, Hogan Lovells

David McClune is currently the Global Chief Marketing Officer for Hogan Lovells, responsible for the firm’s worldwide business development, marketing & communications functions. Hogan Lovells has a platform of 45+ offices across 24 countries spanning Africa, the Americas, Asia Pacific, Europe and the Middle East. David currently leads a team of marketing and business development professionals across the global platform, and also leads the firm’s strategic planning function, covering practices, sectors and regions.

Leor Franks, Business Development & Marketing Director, Kingsley Napley

Leor leads the Business Development & Marketing and Knowledge & Information functions for Kingsley Napley and is a member of the firm’s Board. He has spent over 20 years in the professional services and legal services industries including in Marketing, Communications and Business Development Director roles at Deloitte, Ernst & Young (EY), and FTI Consulting, and most recently as Chief Marketing Officer (CMO) of legal services firm Augusta. Leor sits on the Advisory Board of the University of London Queen Mary Business School and the Pro Bono Committee of the Commercial Litigators’ Forum. He is Chair of the Managing Partners’ Forum Marketing & Strategy Group and the Metropolitan Police Cannons Ward Panel.

Sadie Baron, Chief Marketing Officer, Reed Smith

Sadie Baron’s mission as Reed Smith’s Chief Marketing Officer is to tell the world the Reed Smith story as it’s a story she is very proud to be part of. Using her 20 + year experience in marketing to develop a vision for her function that is light years ahead of the competition, she empowers her team to make a difference together.

Driven and enthusiastic with high energy, her style is pragmatic and practical and often described as being “off the creative scale,” but this is balanced with the interpersonal skills needed to sit at the head table. Sadie has a rare mixture of skill sets which cross-functional teams can bank on.

Michelle Holford, Director of Business Development, Slaughter and May

 

 

 

Moderator:

Matt Byrne, Deputy Editor, The Lawyer

Matt Byrne is deputy editor at The Lawyer and writes news, features and opinion articles on a range of topics related to the business of law. In particular, Matt leads the editorial teams for major data-led reports including the UK 200, the US Top 50 and the Global Litigation 50 and has presented numerous live webinars and roundtable panel discussions on topical industry issues. Matt ran The Lawyer’s New York office between 2007 and 2009.

 

This free to watch webinar was part of The Lawyer’s Marketing Leadership Summit that took place between 9 – 10 June 2021.

For more information on the summit, a copy of the agenda, or to register interest for 2022, please visit the event website.